Local Search Advertising Market Will Be Led By Companies That Invest In Scalable Technology And More Efficient Business Models (Report)

When we started Clickable, we decided to only create products or features that deliver measurable ROI, either by driving profit or by saving time. With this disciplined approach, we effectively ‘built the business backwards’ – by strictly listening to the customer, and watching the data. As a result, we recently entered the local advertising market with Clickable Platform. Platform is the first white-label solution that allows online advertising resellers to rapidly scale online advertising and lead-generation programs profitably to a full continuum of local businesses. As we developed Platform over the past year, we became intimate with market forces that are hindering the growth and long-term sustainability of the local search advertising industry. To better understand the challenges and shed… Read More →

Introducing Clickable Platform

When we started Clickable, we made a business decision to only create products or features that deliver measurable ROI, either by saving you time or by making you more profitable. With this disciplined approach, we’ve been developing our next product quietly for nearly a year, and we are excited to share Clickable Platform with you today. Clickable Platform is the first white-label solution that allows online advertising resellers to rapidly scale online advertising and lead-generation programs profitably to a full continuum of local businesses—from a local advertiser’s first dollar to a large enterprise customer’s million-dollar campaign.   It’s already built, and, with the help of key partners, manages online advertising for over 2000 customers. This is important because Clickable Platform was… Read More →

TED Talk: Gustavo Dudamel and the Teresa Carreño Youth Orchestra: A musical sensation from Venezuela

I wanted to share with you a TED Talk from this years event in Long Beach. The Caracas Youth Orchestra played live via satellite to our audience in one of the most spectacular displays of talent, ambition and inspiring philanthropy many have ever witnessed. This talk was the central take away from the conference: Find your passion, and pursue it with every inch of your life, and you can change literally the world (Think with pathological optimization!). If you don’t believe this in your heart, then watch this video. http://bit.ly/UU5Bb Here is our New World Order: From: Things NOT People To: People NOT Things About: The Teresa Carreño Youth Orchestra contains the best high school musicians from Venezuela’s life-changing music… Read More →

Clickable’s Perspective and Commitments in 2009

As we were closing the books on 2008 this past week, both literally and figuratively, my co-founder Munish Gandhi and I spent some time reflecting on the past year. We discussed the scope of Clickable’s offering today compared to our original intentions. We reviewed the lessons learned from conversations with our customers, partners and investors. We considered the worsening economy’s impact on search advertising, and much else. Because we’re committed to transparent and meaningful conversations with our customers and our community, we’d love to share these reflections with you. More than anything, we’d love to hear your feedback. I’ll be frank: for everyone at Clickable, 2008 was simply exhausting, if often exhilarating. We completed the commercial release of Clickable Pro… Read More →

Carlos Lascano: A Short Love Story

I love to see work by people who follow their calling. Carlo’s is a great example of this. This piece has been out for some time, but its a fantastic work. Enjoy. Carlos Lascano (Argentina – 1973) is a multi-faceted artist who has successfully made incursions into Painting, Illustration and Comics. He finally decided that filmmaking was his medium of choice because it represented the coming together of the different forms of expression of his artistic universe. In 1997, he completed Law School, but decides not to practice. His artistic vocation has completely captivated him. He founded his own production company that same year: “Pandemonium visual group”, which produced publicity for television. His trajectory in the art world speaks for… Read More →